Cole Patterson Skincare began with the vision of translating a make-up artist’s signature style into a men’s skincare brand. The identity was built around Patterson’s own handwritten signature, serving as the logo to capture authenticity and personal craftsmanship. Packaging was designed to be sleek, modern, and bold—conveying strength while maintaining sophistication. The creative process emphasized balancing functionality with visual impact, ensuring the products stood out in a competitive market. The result was a cohesive brand system that not only reflected Patterson’s expertise in grooming but also received wide praise and industry recognition for its thoughtful design execution.
